Some friends have websites. I encourage them to do. But they have them only to publish contact info, opening times, and a couple of photos of their business. What would be the best fediverse platform for this? Of course being able to post/toot news every now and then, is also a good feature.
Requiring companies to host their own instance is hardly tolerance. You also left out the part where many large instances would defederate before they even had a chance.
Companies small and big are used to have hosting managed for them. Websites cms-es etc, why would selecting a Mastodon provider be any different?
As for defederation: