Why do people do this? There is neither a clubhouse sandwich or any fries in this image.
This looks like a great lunch but why is it so common to call things what they aren’t? “Fries” isn’t a shape. Apple sticks? Slices? Roughly julienned apples?
Put pork flavoured soy on whatever you want, but why the need to call it vegan bacon ya know?
In addition to many of the fine points made in other comments I think it’s silly to overlook the power of celebrity worship and weird-ass parasocial relationships with famous people.
There exists a large number of people who aren’t really interested in discussing <topic_x>, they just want to know what <favourite celebrity whos life I have deluded myself into thinking is attainable by me> thinks about the topic so that they can regurgitate it and feel like they’re “the same”.
I’m sure if Chappell Roan or whatever “the kids” think is cool these days had jumped to Mastodon we’d be seeing something very different. TBH I’m mildly surprised that we didn’t see more record labels standing up instances. It’s always boggled me that people have just trusted the service desperately trying to be known as “X” as an authority on identity.